HP Mosaic: Leveraging New Print Technologies

Diet Coke bottles printed with HP Mosaic

[vc_section][vc_row][vc_column][vc_column_text] HP SmartStream Designer: Mosaic [/vc_column_text][vc_column_text]You may have at one time or another received a promotional card in the mail that had your name printed on it with an offer directly speaking to you. This is an example of variable print marketing which has become much more prevalent today with the advent of new technologies […]

UV Invisible Inks For Security in Digital Printing

[vc_row][vc_column width=”2/3″][vc_column_text]When you think of invisible ink, you may picture your childhood where you once wrote messages in lemon juice, but more than likely, you’ve encountered invisible ink in a number of commercial settings without knowing it. Invisible security inks in official printing are much more high-tech than you may think of. And as a […]

Promote Your Brand with New Capabilities

Promote your brand with digitally printed shrink sleeve labels

[vc_section][vc_row][vc_column][vc_empty_space][vc_video link=”https://youtu.be/Xh04T4UzmvE” align=”center”][vc_empty_space][vc_column_text] Promote Your Brand with New Capabilities in Digitally Printed Shrink Sleeve Labels [/vc_column_text][vc_column_text]The market is changing. Millennials have an increasing influence in regard to how brands are perceived and how they function in today’s markets much more than earlier generations, commonly referred to as “GenY” and “GenX.” This means we have to […]

HP Indigo 6900 Digital Press Added at Traco Packaging

John Palica standing next to the new HP Indigo 6900 Digital Press

[vc_section][vc_row][vc_column][vc_column_text] The new press will help meet the Utah-based manufacturer’s growing demand for custom printed shrink sleeves, labels and flexible packaging. [/vc_column_text][vc_empty_space][vc_column_text]Traco Packaging, a Utah-based packaging supplier, is increasing its digital printing capacity with a new high-performance HP Indigo 6900 Digital Press. The addition will help supply the growing demand for custom printed shrink sleeves, […]

Security Capabilities In New Cost-Effective Packaging

New security capabilities in digital printing

[vc_row][vc_column][vc_column_text]There’s a new cost-effective way to track and trace consumer goods packaging from manufacturer to consumer. HP and Digimarc are collaborating to provide security capabilities with a new serialization packaging offering that can provide every printed piece with a unique identity to solve serious supply chain problems. HP and Digimarc now offer the ability to […]